Project Strategy & Approach
In today's society many people are busy working and raising families. Women especially are faced with the task of taking care of the family, while jugging responsibilities at work and elsewhere. Women are constantly on the move and have little time for their self. This leads to stress. Stress is an overwhelming feeling. Through research I learned, too much stress can lead to health problems such as depression, anxiety, and eating disorders.
These women who try to do too much are putting themselves at risk everyday because they will not slow down. The truth is however, that in order for them to take care of all their responsibilities they must take care of themselves first,
This project was produced using Adobe Photoshop to create the slides of the video and Adobe Flash to create the video.
Key Words That Drive The Visual Solution
Intense
Tension
Pressure
Painful
Spiraling
Derpression
Project Tagline
Too much stress, too much mess
Desired Outcome
The goal of this project is to show people that doing too much can create negative consequences in their lives. Stress is a real health issue that needs to be taken seriously. After seeing this public service announcement people should recognize the need to slow down enjoy life. This PSA will open the door for people to better understand their health.